Google is testing displaying a enterprise profile itemizing in an overlay interface inside the internet search outcomes as an alternative of taking you into the Google Maps interface. So if you click on on a enterprise itemizing within the native pack, as an alternative of it taking you into Google Maps to view extra particulars on that enterprise, Google is testing overlaying that enterprise profile itemizing within the internet search outcomes.
Colan Nielsen noticed this and posted this screenshot of it on Twitter:
Colan wrote, “when clicking on a enterprise within the native pack, Google open up their enterprise profile panel instantly in search as an alternative of taking you to the native finder/Google maps view. I think about this may have an effect on the Google Maps views metric in GBP Insights.” Yea, this probably would have an effect on these metrics, if this does go stay.
Google loves overlays and has had them within the Google Maps interface for native pack playing cards and enterprise profile listings overlays in Google Maps, amongst many different overlay interfaces throughout Google.
Here’s a video of this in motion I later discovered:
Plainly Google location search outcomes are displaying in a unique format on outcome web page. When choosing a location from search outcomes, a popup opens and the placement will be scrawled. This search from Dubai, UAE.@rustybrick pic.twitter.com/3VKYTDJUoK
— Chinchu KB (@kbchinchu) April 3, 2023
Google is testing scrollable feeds for map pack outcomes, stopping the necessity for the native finder. Scrollable feeds are a brand new function of Search that first began with the favored merchandise grid, and now it appears to be like like map pack outcomes may very well be subsequent. Supply: https://t.co/5HnWRAmQCP pic.twitter.com/j1wS9SYBtF
— SERP Alert (@SERPalerts) April 3, 2023
Additionally, try the auto develop map in internet search check:
@rustybrick robotically increasing map on hover, new? completely disastrous UI if you’re scrolling… pic.twitter.com/R1WnC3bNgU
— Bastiir (@BastiirMatt) April 4, 2023
Discussion board dialogue at Twitter.